Portray your business professionally – in every language
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The professional services industry covers a broad spectrum of specialist domains. While the various fields are all very different, they all have certain things in common – image, reputation and accountability are all essential to maintain. For those in the professional services industry who work in international markets, accurately portraying their business and abilities is an absolute must – but it can also prove a challenge linguistically and culturally when venturing into new and emerging markets.
With nearly two decades of experience, EQHO offers a range of services to help clients in the professional services sector navigate through the complex process of localizing to reach new markets. We go way beyond straight translations – our network of in-country linguists covers more than 50 languages; we assign subject matter experts specialized in your specific business sector to ensure that industry jargon and phrasing is maintained in the end product. What’s more, we can also provide a number of other services to ensure brand consistency across all of your localized content. These include:
Multilingual corporate style guide development
Subject specialist translators and editors
Desktop publishing and design
Website and ecommerce localization
Software and mobile localization
Voiceovers & multimedia localization
eLearning and training localization
Preserve brand consistency across languages and platforms
Improve customer satisfaction
Increase customer loyalty
With more than 7,000 languages being spoken around the world, communicating to potential international markets in just a single language is unlikely to get you the results you’re looking for. In fact, more than half of consumers worldwide say that the ability to obtain information in their own language is more important than the price of a product or service.
However, it’s also important to understand the nuance of language – and a straight translation might result in conveying a disjointed message. Localization takes all of this into account, looking for ways to translate your words, as well as your meaning to ensure a clear and consistent message to a target audience, no matter where they might be located or what language they speak.
Download our free comprehensive 20 page Localization 101 guide
If you’re ready to bring your professional services business to the international market, and need to localize your content, then contact the team at EQHO today. With our extensive experience and network of linguists spanning more than 50 languages, we can provide a range of services to help you get your project completed to a high standard.